Toyota GT86

Innovative (at the time) dedicated mobile-only website to promote the brand new Toyota GT86 sports car.

Screenshot of the Toyota GT86 2012 mobile website
Screenshot of the Toyota GT86 2012 mobile website

Client

Toyota UK launched their new sports car and wanted a dedicated mobile presence for customers to experience.

Scope

Working at the London agency Isobar Mobile alongside their planners and designers, I developed a mobile website to promote Toyota's GT86 sports car.

The mobile site included 360-degree rotation, parallax scrolling, a social media feed, and the ability to book a test drive directly from the website. I built this alongside the Toyota Yaris Hybrid mobile website.

  • Stack: HTML, CSS & Javascript
  • Role: Planning, co-design and development
  • Published: July 2012