Toyota Yaris Hybrid

Innovative (at the time) dedicated mobile-only website to promote the brand new Toyota Yaris Hybrid car.

Screenshot of the 2012 Toyota Yaris mobile website
Screenshot of the 2012 Toyota Yaris mobile website

Client

Toyota UK launched their first (non-Prius) hybrid car and wanted a dedicated mobile presence for customers to experience.

Scope

Working at the London agency Isobar Mobile alongside their planners and designers, I developed a mobile website to promote the Toyota Yaris Hybrid car.

The mobile site included 360-degree rotation, parallax scrolling, a social media feed, and the ability to book a test drive directly from the website. I built this alongside the Toyota GT86 mobile website.

  • Stack: HTML, CSS & Javascript
  • Role: Planning, co-design and development
  • Published: July 2012